20 Most Promising Marketing Technology Solution Providers-2018

20 Most Promising Marketing Technology Solution Providers-2018

Welcome to the age of customer! Here customer experience reigns supreme. Businesses, acknowledging the dawn of this new era, have rightly shifted their focus to trending digital channels to captivate the customer. However, reaching out and tracking customer interaction across the numerous channels is inefficient and confusing. What’s more, with the explosion of customer data, marketers are finding themselves ill-equipped to leverage this data with old CRM systems. This is where Marketing Technology (MarTech) solutions have proven themselves to be a boon. With their ability to plan, schedule, execute, streamline and track marketing campaigns along with a balanced view of the customer, MarTech is soaring high. Riding on the power of data and analytics, these innovative solutions are strengthening businesses with the means to understand the customer and the agility and flexibility to seamlessly leverage the emerging digital channels and to respond to the dynamic marketing landscape. Marketing Technology has in fact fast emerging as the top priority for businesses globally with investments in this segment set the increase significantly. While an ever-increasingly number of businesses are making their move to MarTech, moving to the right solutions is crucial. Keeping these trends in view, CIOReview India comes to you with the list of “20 Most Promising Marketing Technology Solution Providers”. A distinguished panel of CEOs, CIOs, Industry Analysts and the CIOReview India Editorial Team have closely scrutinized and nominated the vendors who, in our opinion, are transforming the market landscape. These are domain experts who have set out on the mission to empower businesses to connect to the customers like never before, all the while addressing the various challenges that exist.

We present to you CIOReviewindia 20 Most Promising Marketing Technology Solution Providers-2018.

Company Name Company Description
annectos┬┤ Rewards & Retail A provider of new-age industry-agnostic marketing solutions that enables organisation to launch various marketing campaings.
Appnext A provider of mobile discovery platform that predicts the user's next course of action and addresses them with relevant content.
Bridgetree A provider of data-driven customised solutions that enbles businesses to reach potential customers at the right time.
Brightpod A provider of cloud-based collaboration app that enables marketers to manage, automate processes and gain visibility into marketing projects.
CAKE A provider of SaaS based solutions that enables organisation to optimise their digital marketing initiatives.
Celltick A provider of mobile discovery and engagement platform that vendors can leverage to motize upon.
Cheetah Digital A provider of cross-channel marketing software that helps marketers manage data for better decision making.
Clout Media A provider of influence marketing platform that connects brands and influencers
edynamic Corporation A Sitecore Platinum partner with specialisation over solutions that delivers personalised customer experieneces.
Highpurple A provider of technology and marketing solutions with specilisation over acquisition marketing, content marketing, marketing automation and more.
OfferGrid Networks A provider of cross-channel customer acquisition platform that brings businesses closer to the target audience.
One X Solutions A provider of mobile marketing services that enables business to reachout to customers via bulk SMS, bulk email, voice call and VMN solutions
Outbrain A provider of a discovery platform that leverages various technogies and behavioural data to connect marketers with potential customers.
SIGNITECH A provider of digital marketing solutions with specialisation over social media optimization, online reputation management, digital media buying & planning and more.
Sitecore A provider of customer experience management solutions that sets up automated campaigns and manages content.
Social Beat Digital Marketing A provider of influencer discovery platform and rewards platform that enables brands strenghthen their brand presence.
The Success Stars Consulting A provider of marketing automation consulting and the digital marketing services to customer with Asia Pacific region and India.
Value Direct Communication A provider of lead generation and target marketing splution that helps businesses gain new customers.
Zulu Labs A provider of highly flexble and scalable cloud-based campaign management platform.
Miracle Smart Card A provider of cloud-based loyalty platform that enables organistaions within the verticals of retail, banking, healthcare and more to engage and retain customers.